In the modern media landscape, advertising is essential for businesses that want to reach their target audience effectively. While new advertising platforms have emerged in recent years, television advertising remains an extremely powerful and impactful channel for businesses. This article highlights the undeniable advantages of television advertising and explains why it continues to be a strategic investment for companies.
Are you an adult that has owned or used more than one TV in the span of your lifetime? Have you been witness to the vast changes to what some people used to call “idiot boxes” and wonder what they will think of next? At one time everyone owned a CRT TV of some variety, […]
Just a short while ago imagining watching television on the bus via a handheld device like a phone or a tablet would have been the stuff of scifi movies. However, it is now not just a reality, but common place! However, it often leaves us wondering how our cellphones became almost interchangeable with our televisions! […]