Once upon a time, making a website would be a pain in the back. Costs would pile, results would disappoint, and more often than not you would have to hit the repeat button too many times. Then WIX came about and revolutionised the market with “Drag & Drop” being the only skill set needed to develop a website. To this same story later arrived COMO. Would you have dreamed 5 years ago about an app for your business? Well thankfully we are not in 2009 and with COMO, you can have a professional app enticing your audience in minutes for pennies. So here we are, with two “I will make it easier for you“ services that supercharge your marketing efforts and put you almost on par with the heavy weights. The question that now follows is… Is there any other company out there offering you the “I will make it easier for you“ marketing service? There is! and it’s name is Viddyad.
Up until now, you had two options when commercials became part of your marketing campaign. The first would be to hire a film crew, hire special effects guys, hire a person to edit the footage, pay for music and the list just goes on and on. For the average start-up or small to medium sized business, the costs involved made it simply undoable. Your second option would be to take a DIY approach. Buy a DSLR camera or a GoPro and unleash your artistic right brain hemisphere. This would involve getting up at 4 am to get a sunrise time-lapse video only for you to realise that the camera was on the wrong setting and you need to try again tomorrow.
After days and days of filming, you might have about 3 minutes of usable footage. Then it’s time to edit. So you fumble around with video editing software that you have no clue how to use and just as you finished ten straight hours of editing your computer jams and you need to start over. GREAT!
So to this story came Viddyad, the Irish cavalier that settled in the Silicon Valley and offers to put an end to your grief.
How does Viddyad save your day? Viddyad makes video production a breeze in the ocean. When you sign up, you will be offered an endless number of clips that you can easily edit into a professional looking video. Forget about hours of filming for a 20 seconds time lapse. It’s all already here and good to go. Once you have selected your video clips, you may add music, text and pictures. It’s surprisingly easy to do and best of all you can make your video and only pay if you are happy with the result.
This is definitely a company you should keep your eye on whether you’re an investor or just looking to make a video for your business. Seeing that Viddyad is currently valued at around 20 million Euro, it seems that other people vouch for Viddyad.